Roobrik Lifts Web Leads 33% for Brightview Senior Living in 2023
For Brightview Senior Living, marketing their communities means meeting prospects wherever they are in their decision-making process — whether someone is doing initial research or responding to a crisis. Brightview’s website reflects that philosophy, with a variety of opportunities for engagement including, since 2019, Roobrik Surveys.
Roobrik Solutions
Roobrik Surveys
Don’t Let Your Hidden Audience Bounce Engage the growing segment of your web traffic that is not yet ready to talk to sales. The surveys use motivational interviewing to help prospects feel more prepared to move forward in their buyer journey.
Convert More SQLs The surveys motivate as they educate, driving more prospects to become sales opt-ins. At the same time, they perform invaluable discovery for your sales team.
Roobrik Afford
Predict Financial Readiness Without a Calculator. Prioritize Leads. Demystify the financial evaluation process for prospects without asking for a single number. Each prospect is assigned a level of financial readiness that sales teams use to prioritize effort.
Utilize Anywhere in Your Funnel Our most versatile survey makes a great top-of-funnel value-add touchpoint, while at the same time works deeper in the funnel by driving SQLs and supporting lead prioritization.
Trusted by Leading Providers
Roobrik is proud to partner with these senior living providers to optimize their prospect journeys and conversion rates.
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Shared by Clients Recently
Such a valuable asset — not only to us, but i think to prospects to better understand their needs.
I would love to have a day where all of our prospects are taking the assessment. It just gives so many great talking points for our sales directors or our call center to have a really great conversation… There’s a ton of value.
Mike Thompson Jr. Director of Marketing, Brightview Senior Living
What’s great about it is that it enables my sales teams to have much more robust conversations with prospects because they can see all of the data Roobrik gathers right there in the contact record.
Thomas Cloutier CMO, Arete Living
Roobrik provides me with a map to creating the best experience from the first phone call. I have a picture of their hobbies and interests and who they are a person. I can see them before I even speak with them on the phone.
Knowing how to start them on their journey of research from what care level to begin the discussion with to what amenities to highlight based on their interests makes a big difference in my first touch base.
Nicole Pretre President & CEO, Cedar Community